At first sight mobile communication of the third generation may seem very attractive and advantageous for everybody:
1. on the one hand users will get high quality services such as excellent
2. new revolutionary services like video calls or VoIP calls over the internet
3. sound quality
4. fast mobile internet connection
5. thus can count on getting super-profits within a short period of time
6. on the other hand the mobile operators will get access to the newest market of such services with a high level of demand
Category
Today modern Internet technologies allow banks to bring their services to a new level and thereby to attract new clients and reduce costs. That's why access to banking services via Internet is a highly demanded feature forcing more and more banks around the world to develop their own systems of Internet banking.
Internet banking is basically a possibility to perform all standard banking operations via Internet, without the necessity to leave home or office.
Internet banking services include the following: payment of various household running costs (electric power, gas, telephone, rent, heat supply etc); payment of bills for satellite television IP telephony, mobile telephone etc, money transfers, including foreign currency money transfers to any bank account; purchase of products via Internet stores; buying and selling of foreign currency; opening of accounts of various types and transfer of funds to them; receipt of bank account statements for certain periods of time in different formats, online access to the information about payments received; access to information about payments already made and ability to withdraw any unpaid amounts and other additional services like the ability to purchase subscriptions to newspapers and magazines, broker services (purchase and selling of securities, participation in the bank's unit investment funds and in electronic bidding).
With the development of modern third generation (3G) mobile telecommunication networks such internet banking services are shifting to a newer level of their evolution, enabling users to perform all of the operations described above by simply using mobile phones and other mobile devices. Faster speeds of mobile internet connection not only give the users faster access to all of these services but also provide greater security for this kind of operations, which is one of the major requirements considering their nature.
Mobile commerce via 3G networks is another type of e-commerce aimed at the introduction of cashless electronic transfer of funds with the help of mobile phones. Here we must say that the sphere of mobile cashless transactions is only being introduced and has not developed considerably so far. Nevertheless, experts say that this is the sector of the financial services market that will be developing rapidly in the near future. That's why many large financial institutions in the whole world are involving thousands of programmers and other specialists to develop their own mobile banking systems. Their aim is to increase the number of services, diversify them to win a greater number of customers.
Among the companies that support the introduction of mobile commerce and are already involved in this type of commerce are mass media, banks, automobile companies, telecommunication companies, tourism agencies and retailers widely using mail delivery of their products.
Although the 3G mobile commerce is only at the early stage of development, companies and divisions of companies planning to introduce such possibilities and increase their lead in this sphere need to constantly improve the quality of their services in order not to yield to other companies in the competition for the consumer's dollar.